Creating App on Apple App Store

App Store Connect is the platform used by developers to manage their apps on the Apple App Store. It allows you to create and update apps, submit them for review, manage app builds, and configure various settings for your app. The following guide provides step-by-step instructions for creating an app, uploading a build, configuring app information, and submitting the app for review. Whether you’re uploading your first app or managing multiple apps, this process helps ensure that your app meets all the requirements for listing on the App Store.

Here’s how you can create and manage your app in App Store Connect:

App Store Connect

Creating an App

  • Click the "+" button, then select "New App".

  • Platforms: Select "iOS".

  • Name: Enter the name that will appear in the App Store. The name can be a maximum of 30 characters.

  • Primary Language: Select the primary language of the app.

  • Bundle ID: Choose the previously created Bundle ID.

  • SKU: Enter a unique ID for the app.

  • Click "Create".

iosApp Version

  • Select the relevant version from the left sidebar.

Screenshots

Upload at least three non-transparent screenshots for each screen size as specified below:

  • iPhone 6.9" (optional) displays: 1290 x 2796 pixels (portrait)

  • iPhone 6.5" (required) displays: 1284 x 2778 pixels (portrait)

  • iPad 13" displays: 2048 x 2732 pixels

Promotional Text

Add promotional text for the app. A maximum of 170 characters is allowed.

Description

Add a description for the app. A maximum of 4000 characters is allowed.

Keywords

Add tags for the app. A maximum of 100 characters is allowed, separating multiple tags with commas.

Support URL

Add the contact link for the app, such as a "Contact Us" page from the client’s website.

Marketing URL

Add the link to the shop associated with the app.

Version

Enter the app version number.

Add information regarding the app's copyright.

Build

TestFlight

  • To upload the .ipa file to App Store Connect, install the Transporter application. Drag and drop the .ipa file into Transporter and deliver.

  • On App Store Connect, the uploaded .ipa will move to the Processing state. Once processing is complete, manage the file through TestFlight.

  • Click "Manage" and answer the questions as shown in the images below:

  • Click "Save".

App Store

  • Click the "Add Build" button.

  • Select the version managed in TestFlight and click "Done".

  • The build is added.

App Review Information

Sign-in Information

  • If your app requires login or has an SMS verification flow for registration, select the Sign-in Required field. Provide the credentials of a pre-existing user in the system.

Contact Information

  • Enter the details of a person who can be contacted regarding the Apple store processes.

Notes & Attachments

  • If Apple requires additional information or documents for the review, provide them here.

Version Release

  • Select "Manually release this version".

General Information

App Information - General Information​

  • From the left sidebar, navigate to "General > App Information".

Category​

  • Select "Shopping" as the category.

Content Rights​

  • Click "Set Up Content Rights Information".

  • Choose "Yes, it contains, shows, or accesses third-party content, and I have the necessary rights".

  • Click "Done".

Age Rating

  • Click "Set Age Rating Across All Platform".

  • Answer the questions as shown below:

  • Click "Done".

Pricing and Availability

  • From the left sidebar, navigate to "General > Pricing and Availability".

Price Schedule

  • Click "Add Pricing".

  • Select "$0.00" for "Price", then click "Next".

  • Verify that the app is free in all countries, then click "Next".

  • Click "Confirm".

App Availability

  • Click "Set Up Availability".

  • Select the countries where the app will be available and click "Next".

  • Verify the selected countries and click "Confirm".

App Privacy

  • From the left sidebar, navigate to "General > App Privacy".

  • Click the "Get Started" button. Answer the questions as shown below. Adjust selections according to the app's functionalities.

  • Click "Save", and then confirm the setup in the modal by clicking "OK".

Additional Setup

  • Each section requires setup. For instance, the "Name" example below applies to all setup fields.

Name

  • Click the "Set Up Name" button and answer the questions as follows:

  • Click "Save".

Privacy Policy

  • Click the "Edit" option.

  • Enter the "Privacy Policy URL" and click "Save".

Review

  • After selecting the relevant version, click the "Add For Review" button.

  • Click "Submit to App Review".

  • The version is successfully submitted.

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