Creating App on Google Play Store
Last updated
Was this helpful?
Last updated
Was this helpful?
This guide provides a comprehensive walkthrough for setting up and publishing your app on the Google Play Store. From creating an app in the Google Play Console to configuring essential settings and submitting your app for review, this guide ensures you can navigate the process with ease.
You'll learn how to:
Set up your app's details, privacy policy, and access configurations.
Address requirements like data safety, content ratings, and targeted audience compliance.
Upload necessary assets, such as icons, screenshots, and promotional graphics.
Manage app signing and release procedures.
Follow the steps outlined below to prepare your app for a successful launch on the Google Play Store.
To begin, go to the and navigate to the "All Apps" section. Click the "Create App" button to enter the app details.
App Name: The name that will appear on the Google Play Store. It must not exceed 30 characters.
Default Language: The default language of the app.
App or Game: Specify the app category. This option can be changed later.
Free or Paid: Indicate whether the app is free or paid. If marked as free, it cannot later be converted to a paid app.
After filling in the details, check the "Developer Program Policies" and "US export laws" boxes and proceed by clicking "Create App".
Complete each task in this section by providing the required information. Completed tasks are marked with a green checkmark and appear crossed out.
Enter the URL where your app's privacy policy is hosted.
Indicate whether authentication is required to access the app’s content.
If parts of your app are restricted (e.g., login required), provide the test credentials (username/email and password) for the reviewer to access the app. If additional steps like two-factor authentication are required, describe these steps in the “Any other information required to access your app section”.
Specify whether your app contains ads. If you select yes, the label "Contains ads" will appear alongside your app on the Play Store.
Answer a series of questions about your app's content. Based on your answers, Google will determine the appropriate audience for your app.
Select the age group your app targets. If the app targets users under 18, it may be categorized as a children’s app, which can impose additional restrictions on content.
The steps in this section vary depending on the targeted age group. For apps rated 18+, some fields like app details and ads may be disabled.
Indicate whether your app is a news app.
Declare if your app collects data related to COVID-19 contact tracing.
Provide details on how your app collects and shares user data. For instance, does your application encrypt data when transmitting it, or do you provide a way for users to delete their information?
Specify the authentication type used in your app (e.g., username/password or OAuth). Indicate whether users can request their data to be deleted and provide a URL for such requests if applicable.
List the types of data your app collects. More detailed questions will follow in later steps.
For each data type selected, provide details on whether the data is collected or shared and for what purpose.
If data is collected, indicate whether it is stored temporarily (e.g., in memory) and whether users can opt out of data collection. Specify the purpose of collection (e.g., analytics, advertising).
If data is shared, indicate the purpose of sharing (e.g., analytics, advertising).
Completed data types are marked with a green checkmark. You must specify the purpose for all selected data types.
Indicate whether your app is developed by or on behalf of a government entity.
Specify whether your app includes financial features such as a digital wallet or financial advisory. If not, select the last option.
Provide information such as your app's category and contact details.
Enter the content that will be displayed on the Google Play Store, including app name, description, app icon, and screenshots.
Provide your app icon, background image, and video.
App Icon: Max 1MB, 512 x 512px.
Background Image: Max 15MB, 1024 x 500px.
Video: A YouTube link.
Screenshots for Devices
Phones: Add at least 2 and up to 8 screenshots. Screenshots must be PNG/JPEG format, max 8MB, in a 16:9 or 9:16 (portrait or landscape) aspect ratio, and dimensions ranging between 320 px and 3840 px.
7-inch Tablets: Add up to 8 screenshots. Screenshots must be PNG/JPEG format, max 8MB, in a 16:9 or 9:16 (portrait or landscape) aspect ratio, and dimensions ranging between 320 px and 3840 px.
10-inch Tablets: Add up to 8 screenshots. Screenshots must be PNG/JPEG format, max 8MB, in a 16:9 or 9:16 (portrait or landscape) aspect ratio, and dimensions ranging between 1080 px and 7680 px.
Once all tasks under Setup Your App are completed, the "Create and Publish a Release" section becomes available on the dashboard. Submit your app for review to the Google Play Store.
Choose the countries where your app will be available.
Select the recommended option for Google to manage your app signing key.
Upload your app's bundle file, provide a release name, and add release notes. This name is not visible to users but helps you identify the release.
